A global online communication project is achieved through the synergistic use of a wide range of different and complementary promotional channels.
Always starting from an in-depth knowledge of the client company, its products and its target audience, Web Marketing Consulting plans the advertising strategy to support the website, to consolidate the online brand and to disseminate its products and services also through an adequate mix of web advertising tools:
- Advertising banners, designed to spread the brand;
- "Pay per click" campaigns, to reach certain geographic and demographic targets or to promote particular events or promotional campaigns limited in time.